In a dull universe of wax depilatory products populated by Andrea, Sally Hansen, Nad’s and Persian, Parissa stands out. After all, it’s hard to make fanfare of products that rip the hair from your flesh–but it is this dilemma that demands that meaning be cultivated.
Parissa Laboratories was founded in 1980 in North Vancouver, BC. Yes, it is a Canadian company and a brand to watch. The name may not be on the tip of everybody’s tongue; but, they seem to be doing the right thing at the right time. Essentially, it’s a natural product and we all know there is a surging demand for safe alternatives in every category. The cream and gel depilatories are chemical and meant to burn off hair; yet, they can cause irritation and even burn skin. Laser removal is known to discolor skin. Simply, waxing or sugaring (the washable version) are the safest methods and Parissa is in the thick of it.
In the health and beauty section of stores, the Parissa packages stand out head and shoulders over the rest. The Parissa palette of stylish colors including deep cornflower blue, powder pink and sage are offset by black & white dramatic portraits of the intended users. There is a complete lack of superficiality in these images; they offer an authentic beauty reminiscent of Dove and Hanes. The sugaring container provides a window to view the roll-on dispenser. In all kits, a small bottle blue vial contains Azulene Oil After Care said to soothe the freshly uprooted area and prevent in-grown hair. Lined-up together these packages steal the eye from other depilatories including Neet and Nair. They do not rest on logos and name. They tell a story.
The Parissa web site is elegantly and simply laid out with a preponderence of information to satisfy its users and eliminate the need for further contact. There is simple no detail left out.
This little known brand has made into Vogue, Cosmopolitain, Seventeen, O, Shape, Glamour, Us and Marie Claire. It surely as made it to GQ and Maxim since Parissa is also for men; now men have the opportunity to show their courage to their partners–brand meaning spilleth over.
