Google, Yahoo, Microsoft, Facebook and AOL in that order received the lion’s share of ad spend according to Dan Herman, the ultimate curator of content. Facebook is expected to increase as they now put the pedal to the metal to monetize their network. Frankly, I’d love to know who is number 6, 7, 8, 9 and 10. But this is very interesting indeed.
November 3, 2011 · 2:32 PM